We recently bought our first gps. And I’m not embarrassed
that we are the last ones in the Northern Hemisphere to purchase one of these
handy gizmos.
My husband and I are what marketers call “late consumers,” because we wait
until a product has been on the market for years and most of our friends have
one before we make a purchase. This gives us several edges over the “first
consumers,” who buy a new gadget when it first comes out:
1. The price has gone down considerably than when it first came out. Saving money is fun!
3.
We can find out from those who've used it what
the best brand is, where to buy it, and if there are any models to avoid. Making
friends feel needed is fun!
In case you think I’m
all about fun. . . you are right. That’s why I plan to program our gps with a
British accent and name it “James” or “Winston.”
Are you a first
consumer, a late consumer, or someone in between? What is the latest new gizmo
you’ve purchased?




